Demographics refer to the physical characteristics of a population such as age, gender, marital status, family size, education, geographic location and occupation.
Canada Career Information Partnership. A Career Development Resource for Parents: Helping parents explore the role of coach and ally. 2006. Online: http://www.ccdf.ca/ccdf/wp-content/uploads/2010/12/a_career_development_resource_for_parents_e.pdf (Retrieved on May 27, 2014)